Introduction Email marketing is still, by far, the number 1 marketing tool for online marketers Email headlines are the single most important element of your emails. Market Research tells us that If your headline doesn’t catch the potential readers eye; interest or intrigue them within the first 8 seconds, they will probably click the […]
Facebook Marketing -There is No Ideal Time to Post
Introduction There is no ideal time to post on Facebook. You have to figure out the best time for your brand to post. This will vary depending on who your target audience is. When Facebook started to be a tool for digital marketers, there was a whole slew of data that came out about ideal […]
How To Write A Call To Action That Converts
Introduction If you’ve ever wondered how to write a call to action then this article by Bill Pescosolido is meant for you! Content is the foundation that you use for online marketing. While we all know that quality content is essential, a well-written blog post or email is less likely to convert if you have […]
Email marketing- headlines to improve your open rate
Email marketing is still the most effective way to reach your target audience and increase conversions and sales A new article from aWeber “Subject Line Formulas You Can Steal to Boost Your Open Rates” has some really great tips and examples of headlines that get your emails opened, and they should know, they send out […]
My 5 Secrets of Engaging Email Marketing Copy
Introduction When done well, Email Marketing is still the most effective form of marketing communication. Emails should convince readers to take some sort of action, whether it is to sign up for a special offer or respond with specific information. The purpose of your email is its Call to Action (CTA), and it should be […]
How to Create a Lead Magnet to Grow Your Email List
Introduction If you’re resting all your marketing ambitions on the hope that first-time visitors will make a purchase, you’re going to have trouble making any money. Only about 1% of visitors are ready to make a purchase during their first visit. On average, you’ll need about 4 or 5 points of contact before getting a […]
